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Welcome to Pocket-Sized Podcasting, brought to you by Alitu: The Podcast Maker. And on this episode, we’re talking about releasing podcast episodes in seasons. On the last episode, we talked about the tricky balance of finding your ideal release frequency. So, what if the podcast you’d like to create is a really in-depth, highly produced show, that goes out every single week? But, you know that, in the long run, that weekly schedule is a bit unsustainable? The ideal answer could be to take a leaf out of your favourite TV show’s book, and podcast in seasons. Here, a “season” represents a block of episodes. The “How many” is up to you. For some, it’ll be 6, for others, it’ll be upwards of 20. This means that you can really throw yourself into creating some great content, and then, take a well-deserved rest before going on to tackle the next season. The beauty of this approach is that seasons can be “themed”, which makes your show really accessible and appealing to new listeners. Our fitness podcaster, for example, might do an entire season on upper body strength, whilst our zombie podcaster could do one on post apocalyptic video games. Podcasters who take this “themed season” approach also benefit from repurposing and monetising their content. We’ve seen many ebooks and courses created from them, because a lot of the work in the planning, structure, and organisation, has already been done. One common critique of seasons is that listeners will “forget about you” during your breaks. This doesn’t need to be the case. So long as you make it clear to them how the show works and how long the break is - then they’ll know what to expect. You’re also asking them to subscribe on their listening app of choice, too. So they never need to “remember” you’ve come back - your next episode will be delivered to them automatically, without any effort on their part. Sell that benefit to them, and all will be well! For a more detailed look at podcasting in seasons, go to http://ThePodcastHost.com/seasons
Welcome to Pocket-Sized Podcasting, brought to you by Alitu: The Podcast Maker. And on this episode, we’re talking about releasing podcast episodes in seasons. On the last episode, we talked about the tricky balance of finding your ideal release frequency. So, what if the podcast you’d like to create is a really in-depth, highly produced show, that goes out every single week? But, you know that, in the long run, that weekly schedule is a bit unsustainable? The ideal answer could be to take a leaf out of your favourite TV show’s book, and podcast in seasons. Here, a “season” represents a block of episodes. The “How many” is up to you. For some, it’ll be 6, for others, it’ll be upwards of 20. This means that you can really throw yourself into creating some great content, and then, take a well-deserved rest before going on to tackle the next season. The beauty of this approach is that seasons can be “themed”, which makes your show really accessible and appealing to new listeners. Our fitness podcaster, for example, might do an entire season on upper body strength, whilst our zombie podcaster could do one on post apocalyptic video games. Podcasters who take this “themed season” approach also benefit from repurposing and monetising their content. We’ve seen many ebooks and courses created from them, because a lot of the work in the planning, structure, and organisation, has already been done. One common critique of seasons is that listeners will “forget about you” during your breaks. This doesn’t need to be the case. So long as you make it clear to them how the show works and how long the break is - then they’ll know what to expect. You’re also asking them to subscribe on their listening app of choice, too. So they never need to “remember” you’ve come back - your next episode will be delivered to them automatically, without any effort on their part. Sell that benefit to them, and all will be well! For a more detailed look at podcasting in seasons, go to http://ThePodcastHost.com/seasons