There are two types of resin buyers: those who’ve been wrong on a forecast—and those who will be.

In this special edition of Resin Market Brief, Michael Workman and Tyler Wheeler discuss why resin forecasts break and what top procurement teams do differently to defend them.

Key topics:

• why forecasts aren’t predictions—they’re decision tools for finance and operations
• the 9 levers that drive resin forecasting (petrochemical chain, supply, demand, margin strategy, freight, tax/tariff/trade, regulatory timing, rebates/credits)
• signal vs. noise (and why some headlines don’t actually move price)
• cross-functional validation: turning “my forecast” into “the company forecast”
• confidence ranges and when to update finance without creating noise
• why most tools provide numbers, but not context—and what to do about it

To explore ResinSmart forecasts and get a complimentary benchmarking assessment, visit https://resinsmart.ai.