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Why smart women avoid their money
When you earn good money and still put off opening your bank app, it is rarely about know-how. It is usually about the emotional weight that money has picked up over time.
In this episode of Your Money, Your Move, Holly explores why smart, successful women avoid looking at their money even when nothing is technically wrong. She breaks down the real reasons money avoidance shows up, including decision overload, fear of getting it wrong, and the desire to protect a delicate sense of security.
This conversation reframes avoidance as a human response rather than a personal failure. Holly introduces a simple awareness-based habit that interrupts the avoidance loop and replaces guessing with clarity. You will learn how small, low-pressure check-ins create steadier decision-making and rebuild trust with your money.
This episode is for high-achieving women who want to feel calmer, clearer, and more engaged with their finances without rigid rules or perfection.
Next steps:
Download the free guide 3 Easy Steps To Look At Your Money (even when you’d rather not) to start building clarity and confidence using the same foundation Holly teaches her private coaching clients.
FREE GUIDE: 3 Easy Steps To Look At Your Money (even when you'd rather not)
When you want deeper support and a money system designed for your real life, learn more about working with me one-on-one at HollyWallisCoaching.com
Join my list, sign up here!
Additional Resource Links:
- American Psychological Association (APA) – Stress and Money - https://www.apa.org/topics/stress/money
- APA – Stress in America Reports -
https://www.apa.org/monitor/nov01/stress - CreditWise by Capital One – Money and Financial Stress Survey
https://www.capitalone.com/learn-grow/money-management/creditwise-survey/ - Richard Thaler – Status Quo Bias (University of Chicago Booth)
https://www.chicagobooth.edu/faculty/directory/t/richard-thaler
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By Holly WallisWhen you earn good money and still put off opening your bank app, it is rarely about know-how. It is usually about the emotional weight that money has picked up over time.
In this episode of Your Money, Your Move, Holly explores why smart, successful women avoid looking at their money even when nothing is technically wrong. She breaks down the real reasons money avoidance shows up, including decision overload, fear of getting it wrong, and the desire to protect a delicate sense of security.
This conversation reframes avoidance as a human response rather than a personal failure. Holly introduces a simple awareness-based habit that interrupts the avoidance loop and replaces guessing with clarity. You will learn how small, low-pressure check-ins create steadier decision-making and rebuild trust with your money.
This episode is for high-achieving women who want to feel calmer, clearer, and more engaged with their finances without rigid rules or perfection.
Next steps:
Download the free guide 3 Easy Steps To Look At Your Money (even when you’d rather not) to start building clarity and confidence using the same foundation Holly teaches her private coaching clients.
FREE GUIDE: 3 Easy Steps To Look At Your Money (even when you'd rather not)
When you want deeper support and a money system designed for your real life, learn more about working with me one-on-one at HollyWallisCoaching.com
Join my list, sign up here!
Additional Resource Links:
- American Psychological Association (APA) – Stress and Money - https://www.apa.org/topics/stress/money
- APA – Stress in America Reports -
https://www.apa.org/monitor/nov01/stress - CreditWise by Capital One – Money and Financial Stress Survey
https://www.capitalone.com/learn-grow/money-management/creditwise-survey/ - Richard Thaler – Status Quo Bias (University of Chicago Booth)
https://www.chicagobooth.edu/faculty/directory/t/richard-thaler