Steve King’s career reads like a playbook for leadership, longevity and bold decision-making. Marco and Rachel chat to the former Publicis COO, to learn about the pivotal moments, mistakes and mentors that shaped his four-decade journey through media and advertising. From selling earrings in Italy to managing 90,000 staff globally, Steve reflects on imposter syndrome, protecting time for family, and what it's really like working under Maurice Lévy. Plus, the one afternoon in his diary he never gave up — no matter what!

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Episode Chapters

01:24 Journalism vs AI: Make It Fair Campaign Explained

05:53 Introducing Steve King – A Masterclass in Leadership

08:48 From Donuts to Media – The Start of Steve’s Journey

13:29 Moving to America: Career Defining Moment

14:51 Dealing with Imposter Syndrome at the Top

20:44 Creating Zenith’s Global Identity – The ROI Agency

24:49 US vs UK vs French Leadership Styles

30:10 Building Publicis Media: Trust, Talent, Transformation

34:08 The Pandemic Years: Shingles, Solitude, and Publicis Survival

41:23 Why US Experience is Crucial for Future Leaders

43:19 What Steve Learned from Maurice Lévy and Arthur Sadoun

46:30 Balancing Work, Life and Rugby – Steve’s True Priorities

49:27 Magpie Advice: Simplify, Listen, Hire Smart

Produced by Viral Tribe Entertainment: https://viraltribe.co.uk/

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