From a Disneyland day that started with a secret wake-up call, to a story about gifting handmade dryer balls that came with a mission-driven twist, they share real-life examples of how surprising people at the right time makes a lasting emotional impact.

They also break down why most business gifting falls flat hint: “Choose one of four options under $50” isn’t it, how anticipation plays into emotional memory, and why even a quick, unexpected text message can change the way someone sees you.

Whether you're a founder, entrepreneur, or just someone who wants to create unforgettable touchpoints, this episode dives deep into why thoughtful surprises matter more than fancy gifts.

Topics Covered: 

• How surprise deepens emotional connection 
• Why timing is greater than value in gifting 
• Real-life examples from Disneyland to dryer balls 
• When functional gifting hits… and when it doesn’t 
• Why memorable experiences don’t always require big budgets

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