Sustainability in fashion is challenging — but in kidswear, it’s a whole different ballgame. Kids grow fast, parents shop emotionally, and quality sustainable fabrics can cost more than many are willing to pay. In this episode, I explore why ethical children’s fashion is uniquely complicated — and how my brand is approaching it with practical, stylish, and attainable solutions. Tune in for insights, market context, and real strategies for balancing ethics and wearability in kidswear.