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In this video, I break down why the metaverse never truly crossed the chasm from early adopters to the mainstream, despite billions in investment and nonstop hype. Looking at it through the lens of adoption curves, I explain how the core experience failed to solve any urgent, everyday problem for most people. Clunky headsets, motion sickness, empty social spaces, and awkward onboarding created huge friction, while the payoff was vague: low‑res meetings as cartoon torsos and gimmicky "future of work" demos.
I argue that Big Tech tried to decree a paradigm shift from the top down instead of letting real use cases and behaviors emerge organically. Meanwhile, mobile, short‑form content, AI, and lightweight creator tools quietly ate the world by delivering obvious gains in productivity, creativity, and convenience. Capital and talent simply followed the real value.
If you're interested in product–market fit, adoption curves, and why some "inevitable" technologies stall out, this is a deep dive into what actually went wrong—and what it teaches us about the next wave of platforms. Perfect for founders, product managers, investors, and anyone trying to separate signal from hype when evaluating new technological frontiers and platform bets.
By David LinthicumIn this video, I break down why the metaverse never truly crossed the chasm from early adopters to the mainstream, despite billions in investment and nonstop hype. Looking at it through the lens of adoption curves, I explain how the core experience failed to solve any urgent, everyday problem for most people. Clunky headsets, motion sickness, empty social spaces, and awkward onboarding created huge friction, while the payoff was vague: low‑res meetings as cartoon torsos and gimmicky "future of work" demos.
I argue that Big Tech tried to decree a paradigm shift from the top down instead of letting real use cases and behaviors emerge organically. Meanwhile, mobile, short‑form content, AI, and lightweight creator tools quietly ate the world by delivering obvious gains in productivity, creativity, and convenience. Capital and talent simply followed the real value.
If you're interested in product–market fit, adoption curves, and why some "inevitable" technologies stall out, this is a deep dive into what actually went wrong—and what it teaches us about the next wave of platforms. Perfect for founders, product managers, investors, and anyone trying to separate signal from hype when evaluating new technological frontiers and platform bets.