Most fertilizer companies stop at product delivery. At Front Row Ag, that's where the work begins.

In this episode, we discuss how commercial customer onboarding helps identify operational challenges before they become expensive problems. From water chemistry and sanitation to irrigation infrastructure and facility workflows, our team works to establish a clean baseline before implementing a nutrient program.

You'll learn why water testing is one of the first steps in every onboarding process, how hidden sanitation issues can impact facility performance, and why successful nutrient programs must be customized to each operation.

We also discuss preventative maintenance, common mistakes that lead to recurring production issues, and how ongoing education and technical support help commercial facilities achieve more consistent results over time.

Learn more about Front Row Ag commercial support services: https://frontrowag.com

Chapters

00:00 Introduction to Commercial Onboarding

00:40 Building Relationships and Understanding Facilities

01:50 Transitioning from Liquid Nutrients to Salts

02:20 Why Water Testing Comes First

03:25 Water Sanitation, Bacteria, and Hidden Problems

04:20 Why Every Facility Requires a Custom Approach

05:55 Examples from Small and Large Commercial Operations

07:25 Common Water Chemistry Issues Across Facilities

08:10 The "Aha Moment" for Many Operators

09:00 Clean Facilities vs. Facilities Needing Remediation

10:20 Cleaning Tanks, Lines, and Establishing a Baseline

11:25 Why Buying Fertilizer Is Only the Beginning

12:30 Preventative Maintenance and Operational Success

13:50 Training, Education, and Long-Term Support

15:05 Avoiding Mistakes vs. Chasing Big Wins

16:25 The Value of Proactive Facility Management