The main reason that people hire me as a business coach is because their business isn’t making the money they want. Period.

As a coach, I know this struggle well - I sell a service (and I also have a second business where I sell a product, so I’ve done both). 

Here’s how it goes: A new client recently captured it PERFECTLY. She said ‘Sara, I KNOW what I have is worth while, but the people aren’t coming. People tell me it’s a great idea, that people really need what I’m doing, that I’m amazing - and yet no one pays me. People are happy to take what I create for free and use it, but no one is actually BUYING.

Sound familiar?

Today we’re going to tackle this… what I’ve learned as a coach is that when people aren’t buying there are only really a handful of reasons, and they’re easy to take action to address. 

I’m going to lay out the three most common reasons I see with my clients that people aren’t buying from them, and then we’re going to talk about the change you can make right now for each one.