Welcome to What Is Missing in Marketing Today: Live — where we dig into what actually moves the needle in modern marketing.This live workshop, recorded in 2023, breaks down the fundamentals of video strategy, confidence on camera, and content creation that still matter today — and will be even more important in 2026.🎙️ In this live session, we cover:Why video remains the most powerful tool for connection and trustHow to overcome the fear of being on cameraCreating content that builds personality and emotional connectionThe difference between documenting and creatingHow to adapt your message across LinkedIn, TikTok, YouTube, and InstagramWhy consistency matters more than perfectionTurning one video into a full content strategyHow emotion drives business decisions and repeat clientsThe power of showing up and becoming front-of-mind in your industryBuilding confidence, clarity, and communication through video🎥 Whether you’re a business owner, marketer, or creative, this workshop will help you understand why video marketing isn’t about production value — it’s about purpose, people, and consistency.💡 This is part of the What Is Missing in Marketing Today: Live series — recorded sessions, real conversations, and raw learning moments we’ll be expanding into live events in 2026.🎧 Subscribe and join the movement to bring real storytelling back to marketing.0:00 – 1:04 | Intro – Welcome to the Live WorkshopSetting the scene: what today’s session covers and why video still matters in 2025.1:05 – 5:22 | Why Video Still WorksHow storytelling, emotion, and visibility drive connection and trust in business.5:23 – 10:08 | Confidence on CameraPractical ways to overcome fear, hesitation, and the “I hate being on camera” mindset.10:09 – 15:37 | Creating vs DocumentingWhy authenticity wins over perfection and how to simplify your content strategy.15:38 – 21:25 | Where to Post & How to AdaptBreaking down LinkedIn, TikTok, YouTube, and Instagram — where your content performs best.21:26 – 27:44 | Finding Your MessageHow to identify what you actually stand for and communicate it clearly through video.27:45 – 33:32 | The Power of EmotionWhy emotion drives decisions and how to capture genuine human reactions on camera.33:33 – 39:40 | Structure & Scripting TipsHow to outline your videos without sounding scripted — frameworks that work.39:41 – 45:08 | Consistency Over PerfectionWhy showing up beats over-planning, and how consistency compounds audience trust.45:09 – 51:27 | Real-World Examples & StrategyCase studies from clients and creators applying these principles in 2023–2025.51:28 – 57:10 | Building Confidence Through RepetitionUsing regular filming to strengthen clarity, delivery, and natural communication.57:11 – 1:03:06 | Turning One Video into ManyRepurposing content across platforms and scaling your message efficiently.1:03:07 – 1:08:42 | AI, Tools & the Future of ContentHow AI assists creative processes without replacing authenticity and human voice.1:08:43 – 1:13:57 | Live Q&A HighlightsReal audience questions about strategy, confidence, and measuring ROI from video.1:13:58 – 1:18:00 | Outro & What’s NextWrapping up: key takeaways, gratitude to attendees, and a preview of What Is Missing in Marketing Today: Live 2026. #WhatIsMissingInMarketingToday #VideoMarketing #ContentStrategy #PersonalBrand #Storytelling #MarketingWorkshop #LiveEvent #Filmmaking #Marketing2025 #BusinessGrowth #ConfidenceOnCamerab