Questions with a Podcast Booking Agent

Why waiting to interview big guests pays off


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Why Waiting to Interview BIG Guests Pays Off

Q: If I’m launching a podcast, should I delay bring on a guest that will be a “heavy hitter”/ give an awesome episode until I’ve built up an audience? 

A: 25-50 episodes so you can improve as a host and maximize it’s reach.

🎤 Early Episodes: Use your first 25-50 episodes to refine your hosting skills. Focus on mastering smooth conversation flow and building confidence.

📈 Audience Development: Aim to establish a solid listener base. Influential guests prefer platforms that ensure their appearance reaches many ears. Generally, hitting the 50-episode mark signals a mature, reliable podcast.

🤝 Using Your Network: If you have connections who are influencers, you might be able to invite them a bit earlier. Personal contacts might agree to join you as early as episode 10, but remember—the larger your audience, the bigger the impact.

🚀 Maximizing Impact: Waiting until your audience is substantial means any high-profile guest’s appearance will generate more shares and greater traction. This not only boosts your podcast’s visibility but also enhances the value you offer to your guests.


Patience Pays Off: Resist the rush to feature big names too soon. Building your skills and audience first maximizes the benefits when you finally host industry leaders.


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Questions with a Podcast Booking AgentBy Spencer Carpenter / Outlier Audio