Revenue on the Rocks

Why we put pricing on our website


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In Episode 2 we discuss our journey of putting pricing on the Navattic website, how we aligned on this decision, and the results we've seen so far.

Specifically, we cover:

1) Why sales and leadership teams are typically scared of transparent pricing

2) What was our internal tipping point to move to public-facing pricing

3) How GTM teams benefit from public pricing

4) How our sales cycle has changed from public pricing

5) Tips on how to discuss pricing with your sales and leadership team

I drink another Cabernet Sauvignon 🍷 and Ben drinks a Coors Light 🍻

Hope you enjoy - Natalie (Head of Growth at Navattic)

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Revenue on the RocksBy Navattic