The Soap Box Podcast

Why you don’t need big numbers to make big change, with Louis Watkins


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Today on The Soap Box, I’m talking to Louis Watkins, the founder of Clear for Men, a skincare brand designed to do more than clean your face — it’s a daily reminder to take five minutes for yourself. It sounds simple, but Louis is genuinely an inspiration (and I don’t say that lightly).

Louis is on a mission to normalise mental health conversations among men. He’s a huge advocate for men’s mental health, and after personally struggling with his own challenges around 2020, he became determined to break the stigma that so often keeps men silent out of fear of being judged. His flagship product, the Take Five® Facial Cleanser, is intentionally designed to be that physical cue each morning — a simple pause to reflect and care for your mental and physical wellbeing.

His story is incredible. His vision is powerful. His passion, enthusiasm, and empathy are all off the charts. And since launching Clear for Men, Louis has raised hundreds of pounds for mental health charities, sparked hundreds of meaningful conversations, and helped hundreds of men simply take five.

In this episode, we talk about the journey he’s been on, the courage it takes to speak openly about men’s mental health, and the surprising ways a business can hold multiple purposes at once. Louis is a brilliant example of how you can measure impact in more than one way, how your KPIs can be human as well as financial, and how the path to building something meaningful is anything but linear.

So sit back, get ready to be inspired whether you’re sipping your coffee or folding your laundry, and listen to Louis get on his soapbox.

Louis' Links:

Buy Take Five® Invigorating Facial Cleanser at clearformen.co.uk

Carefully formulated to deeply boost hydration and support the skin's natural barrier, Louis' Take Five® cleanser also serves as a daily reminder for men to "Take Five" for themselves. 15% of profits are donated to CALM and Mind.

Instagram: @weareclear_ / @louiswxtkins
Tiktok: @weareclear_ / @louiswxtkins
LinkedIn: Clear For Men / Louis Watkins

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The Soap Box PodcastBy Peta O'Brien-Day