By the time I got the call, the decision was made.

“Hey Lyn,” the caller began. “I am nearby in Virginia for a photo workshop, but I thought it would be good to come up and photograph DC while I am this close.

“I was just on your website, and I gotta tell you, it looks like you are the perfect person to show me around. I love the way you teach. I love your videos about the city, and I also love all the great reviews you have. Are you available this weekend?”

I hear business owners tell me from time to time that they don’t need a website. I’m here to tell you that you do.

You can’t have an effective personal brand or business without a website. Here are 10 reasons why.

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