Creating content is the way to answer any questions that people might have about your brand, The more info, the more context the better. In a 2019 world when consumers and potential clients are searching for a product or service, they are googling it. People are searching for content because they need to be reassured whether investing in your product or service is a good fit for them. Many prospective clients approach me asking to design websites for them, but when I ask if they have content they seem baffled. It's like they don't know what content is, you can't have a website without content. You might even come to realize that you might not need a website. Instagram and Facebook are your business cards in 2019 

Become a supporter of this podcast:

https://anchor.fm/jmthecreative/support