Why You Should Never Give Customers What They Want
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https://www.silomarkets.com/logic
The Google Pixel is one of the most valuepacked smartphones on the market. In fact, Google is likely selling the Pixel for no profit or even a slightly negative margin. But, despite how valuepacked the Google Pixel is, no one seems to want it. The Google Pixel doesn’t even control 1% market share globally and one of the main reasons for this is that customers don’t always truly want what they say they want. For example, customers say that they want a cheap reliable smartphone but what they end up buying is an iPhone. This doesn’t just apply to smartphones either. Consumers in all sorts of industries end up buying something that they don’t necessarily say they want. Another perfect example of this is when Payless ShoeSource rebranded their stores with highend branding and pricing which people were much more receptive to. This video explains the pitfalls of giving customers what they ask for and why that usually doesn’t play out as well as you might expect.
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Timestamps:
0:00The State Of The Pixel
2:02Skeptical Customers
5:50Aspirational Purchase
9:33Customers Don’t Know
Thumbnail Credit:
Tyler Hayes
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Resources:
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Disclaimer:
This video is not a solicitation or personal financial advice. All investing involves risk. Please do your own research.
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Logically Answered is centered around explaining the economics of tech and social media. These sectors are generally analyzed through the lenses of finance and economics to determine which industries and companies will thrive and which will fall. In addition to this analysis, the content is often focused on the stories of various famous entrepreneurs such as Elon Musk, Steve Jobs, and Jeff Bezos. Logically Answered also cover the rise and fall of several interesting companies and services that we come across on a daytoday basis. There have been so many companies that have risen to fame and then died out in a single generation. The most interesting companies are the ones that were able to save themselves and avoid bankruptcy. Feel free to follow the podcast if you would like to see any of these topics Logically Answered.
Find Logically Answered on YouTube: https://www.youtube.com/@LogicallyAnswered/
Disclaimer: This podcast is an independently created audio adaptation of content originally published by Logically Answered. This is a fan made podcast that appreciates the channel’s insightful approach to knowledge and aims to make it accessible to those who prefer listening over watching. This podcast is not affiliated with, endorsed by, or officially connected to Logically Answered in any way. All rights to the original content belong to Logically Answered. If you have any concerns, please reach out.
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