Customer Connect: A Customer Experience Podcast for Small Business Owners

Why Your Bestsellers Deserve More Love: The 80/20 Focus that Grows Retail Sales


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Want faster growth, higher profits, and less wasted effort in your retail business? This episode dives into one of the simplest and most powerful strategies to sharpen your buying, marketing, and results — giving more love to your bestsellers.

Nicole Keleher breaks down how the 80/20 rule (Pareto Principle) applies to retail and why your top-performing products hold the key to bigger, faster wins. 

You’ll learn how to:

  • Identify your true bestsellers (even without fancy reporting tools)
  • Prioritise them in your marketing and merchandising
  • Use them to guide smarter buying decisions
  • Reduce inventory risk and boost customer loyalty

If you're tired of spreading your efforts too thin and want a practical way to drive sales with confidence, this is your quick win. 

Tune in for actionable tips that can transform how you grow — starting today.

Instagram: @theretailmarketers
Website: theretailmarketers.com
YouTube Channel: youtube.com/@theretailmarketers

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Customer Connect: A Customer Experience Podcast for Small Business OwnersBy Nicole Keleher