Every time you try to launch a new habit, your brain defaults to the "easy road"—the comfort of the status quo.

Why? We dive into the neuroscience of resistance, explaining how the PFC Tax and the high-energy cost of forming new habits forces your brain to retreat to old, cheap pathways.

Learn how the fear of uncertainty triggers the Amygdala Alarm, creating a stress response that pushes you back into your comfort zone.

This episode gives you the Three Hacks to win, focusing on the power of the Smallest Viable Step and the PQ Reps as the ultimate neural circuit breaker.