Let me guess, you’re amazing at what you do. I bet you know exactly what kind of impact you make in the lives of your clients, but do you feel like the online business space is a little too crowded? Like you’re competing... or worse, just lurking in the shadows of your competitors? 

That might be because you are trying to market to just about everyone. And you’re most likely lacking a super-powerful weapon-the USP or unique selling proposition. In this episode, I am talking with my business bestie and rockstar copywriter, Sarah Zerkel (Zerkie). She’s going to share her 5-step formula for creating USP’s so you can magnetize your ideal clients and repel everyone else. 

Thank you for listening! If you really love what you’re hearing, take a minute to leave a rating and review! 

Check out the full show notes at podcast.irinapichura.com/4