Why Your Business Needs Powerful Storytelling to Grow with Chris Lema [192]

Customers don’t want to be sold to. However, they do want to hear from business owners who can offer solutions to their problems. So how can you craft your marketing and sales messages in a way that resonates with your prospective clients and gets them to take action? Through storytelling! I’m joined by Chris Lema, leader, speaker, and Vice President of Products and Innovation at Liquid Web. Chris is a master storyteller with a story for every scenario. He shares a few of his powerful storytelling techniques in this episode.   Contact Information: Twitter: https://twitter.com/chrislema www.chrislema.com  Chris’s Leadership Blog A huge thank you goes to our show sponsor: Abby Connect, the live receptionist service loved by small businesses.  Get your 2-week free trial and $95 off your first month at http://abbyconnect.com/genwhy Thanks for Listening! If you enjoyed this episode, please share it with a friend who could benefit from listening to this particular episode. I appreciate it! If you haven't already, please don’t forget to subscribe to the GYL Podcast in Apple Podcasts, Stitcher Radio, or Spotify. That way, every time I prepare a new episode for you, it’ll automatically show up in your phone.