"However much money you think you're going to make... cut that in half."

Seb Pollack (Kitchen Director, MariMed) joins Jason to deliver a masterclass on the reality of scaling a cannabis business. From the "worthless" nature of courier licenses to the engineering secrets behind the country's top edible brand, this episode is pure strategy.

We discuss:

• The Exit Strategy: Why you need one before you even apply for a license.

• Manufacturing Secrets: Why 1920s taffy machines beat modern automation.

• New York Expansion: The chaos of entering the NY market and the Times Square play.

• Six Sigma: How to use data to fix broken processes in your facility.

If you are building a brand or a facility, this conversation will save you money.