Contractor Bitesize books

Why Your Crew Doesn’t Care—And How to Fix It


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You can’t build a business that runs without you if your crew only works when you’re watching.

In this episode of Builder’s Book Brief, we break down Leaders Eat Last by Simon Sinek—a sharp, honest look at how great leaders earn trust, build loyalty, and create teams that perform even when the pressure’s on.

For construction business owners doing $500K–$5M a year, this is the playbook for making the jump from reactive operator to trusted leader.

You’ll learn:

  • Why your team’s biggest performance blocker is fear—not laziness
  • How to create a “Circle of Safety” where initiative and pride can grow
  • How your mood, presence, and habits shape the entire jobsite culture

We close with one small action you can take this week to improve trust, without adding more meetings, rules, or effort.

If you want to build something that lasts—you have to lead like it matters.

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Contractor Bitesize booksBy Kevin