Welcome back to Pyvot Point, your AI-generated audio sidekick for smarter marketing moves (and avoiding digital dumpster fires).

In this episode, we’re diving into a digital marketing classic - bad landing pages - and why they’re silently setting your ad budget on fire.

We break down:

• Why a confusing headline is like a bad pickup line (and loses visitors instantly)
• How oversharing with giant forms scares away leads faster than a first-date mortgage application
• Why page speed is survival (and how a slow load time silently kills your credibility)
• How clunky design and weak CTAs can ghost your best traffic before it even has a chance
• The practical fixes: focused goals, vibe-checked above-the-fold content, chill forms, social proof, and split testing
• Why optimizing your landing pages for AI-driven search assistants like Google SGE is the new SEO non-negotiable

If your bounce rates are climbing, your conversion rates are stuck, and your ad dollars feel like they're vanishing into a black hole, this one’s for you.

Hit play, grab a fire extinguisher, and pivot smarter.

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This episode of Pyvot Point was generated with the use of AI tools (and a little editing from a real-life human being). For more information on how we did this, be sure to reach out to us here.

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