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Most garage marketing fails because it talks about you, not your customers.
"Quality service at competitive prices"
doesn't connect with the customer lying awake at 11 PM, worried about breaking down on the motorway.
This episode introduces the Problem-Solution-Outcome framework—a structure that makes marketing material work.
But here's the critical part: it applies differently depending on YOUR operating level, because your marketing attracts customers who match your material.
https://www.skool.com/atomic-success-7135
By Andrew CrookMost garage marketing fails because it talks about you, not your customers.
"Quality service at competitive prices"
doesn't connect with the customer lying awake at 11 PM, worried about breaking down on the motorway.
This episode introduces the Problem-Solution-Outcome framework—a structure that makes marketing material work.
But here's the critical part: it applies differently depending on YOUR operating level, because your marketing attracts customers who match your material.
https://www.skool.com/atomic-success-7135