
Sign up to save your podcasts
Or


Most specialty practices know they are losing referrals. What they do not know is the exact dollar amount leaving their practice every single week - quietly, invisibly, on no report they are currently running.
In this episode of The Profit Loop, Alisa Conner breaks down the real math behind referral leakage for specialty medical practices across orthopedics, ophthalmology, veterinary surgery, functional medicine, and more. You will learn how to calculate your specific referral loss in minutes, why these losses never appear on financial or marketing reports, and the three structural breakdown points that cause nearly every practice to lose referrals at scale.
Alisa also explains why the instinct to spend more on marketing or add staff is the wrong move—and what the actual fix looks like through the lens of her Purposeful Hospitality™ framework.
This episode includes a three-step action plan you can take back to your practice this week.
Episode Tags: referral leakage, specialty medical practice, practice administrator, practice manager, referral management, patient experience, medical practice revenue, Purposeful Hospitality, healthcare marketing, referral process
By Alisa Conner5
77 ratings
Most specialty practices know they are losing referrals. What they do not know is the exact dollar amount leaving their practice every single week - quietly, invisibly, on no report they are currently running.
In this episode of The Profit Loop, Alisa Conner breaks down the real math behind referral leakage for specialty medical practices across orthopedics, ophthalmology, veterinary surgery, functional medicine, and more. You will learn how to calculate your specific referral loss in minutes, why these losses never appear on financial or marketing reports, and the three structural breakdown points that cause nearly every practice to lose referrals at scale.
Alisa also explains why the instinct to spend more on marketing or add staff is the wrong move—and what the actual fix looks like through the lens of her Purposeful Hospitality™ framework.
This episode includes a three-step action plan you can take back to your practice this week.
Episode Tags: referral leakage, specialty medical practice, practice administrator, practice manager, referral management, patient experience, medical practice revenue, Purposeful Hospitality, healthcare marketing, referral process