Are you getting thousands of views on your YouTube Shorts but struggling to turn them into loyal subscribers or paying clients? Ben Pines, who helped scale Elementor from $0 to $100M ARR, explains exactly why your social media strategy is falling flat and how to fix it. In this live "workshop" style episode, Ben and Sean deconstruct Sean’s own content strategy. They discuss why AI has completely killed generic SEO content, why short-form video often leads to "empty views," and the secret to transitioning from a generic content creator to a highly paid trusted advisor. Ben reveals how to use the "Ezra Klein Method" to turn your content into a deep, problem-solving engine that naturally attracts your ideal audience. Check out the company: https://benpines.com

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📚 NETWORK BEFORE YOU NEED IT (6 LESSONS THAT MADE SEAN $15M)

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▶ Get my eBook free - https://welivetobuild.com/network

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📈 WORK WITH ME

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▶ Buy 300 Lessons From 300 Founders: https://welivetobuild.com/300-lessons-ebook

▶ Book a Paid Advisory Session: https://welivetobuild.com/book-a-call

▶ Startup Fundraising: https://welivetobuild.com/fundraising

▶ Sponsor the Channel: https://www.welivetobuild.com/sponsorship

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👀 CONNECT WITH SEAN

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▶ LinkedIn: https://linkedin.com/in/seanweisbrot

▶ Inquiries: [email protected]

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🕒 CHAPTERS

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00:00 - Why You're Getting Views but No Subscribers

01:45 - Deconstructing a Failing Content Strategy

03:40 - The Golden Rule of Content: What Pays the Rent?

08:35 - Why "Curiosity" is Killing Your Podcast

12:40 - How to Tie Your Content Directly to Your Business

18:00 - Why AI Has Ruined Generic SEO Content

19:25 - The "Ezra Klein" Method for Building True Authority

22:50 - Stop Pretending You Know Everything

26:30 - Flip the Script: Solve Client Problems Live

38:30 - The Truth About YouTube Shorts & Distribution

43:30 - Elementor’s $100M Lesson: You Need a Bigger Story

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