This week's episode is all about leveraging sales knowledge and videography skills to take your production company to the next level in an ever-changing market.I sat down with Carlo Carretta, Founder & CEO of Zarkini Media, a creative content and production agency based in Long Island, New York. They specialize in helping founders, entrepreneurs, personal brands, and small-to-mid-size businesses scale by producing short-form video content (e.g., Reels, TikToks, YouTube Shorts) paired with paid ad strategies and automated sales systems.#videography #videobusiness #salesknowledge #videographer