The Story is Always There

Will McInnes, CMO at Brandwatch and author of Culture Shock on progress towards purpose


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The pandemic, Black Lives Matter, #MeToo, there's never been a better year to assess how we're getting on than 2020.

Our guest, Will McInnes, CMO at Brandwatch chats with Mark Pinsent as they revisit his book, Culture Shock written 8 years ago. They discuss how businesses should empower their people so they can truly create revolutionary and great companies that plan out for the long-term.

Will McInnes's book: http://amzn.to/X6KoX4 Twitter: @willmcinnes LinkedIn: https://www.linkedin.com/in/willmcinnes/

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The Story is Always ThereBy The Hoffman Agency