"The average *individual is aware of the periodic claim that “the end is near.” When Y2K was approaching, outcries of doom, global disruption, and Armageddon were widespread. Hal Lindsey achieved nationwide attention over thirty years ago with his national bestseller The Late Great Planet Earth (1970). A more recent repackaging of the dispensational brand of premillennialism is the popular Left Behind book series (see “The Official…”). Every so often, a religious figure captures national attention, announcing the impending return of Jesus—even to the point of setting a date—only to fade into the anonymity from which he arose when his claim falls flat, but having achieved his “fifteen minutes of fame” (see Whisenant, 1989). The sensationalism sells well and piques the curiosity of large numbers of people. Incredibly, this pattern has been repeating itself literally for centuries!" - AP

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