When Elizabeth Crouch hosted a baby shower she experienced troubles creating an aesthetically pleasing dessert presentation. With creative cupcake appearance in mind, she created the cupcake rack. Crouch introduces her product in an elevator pitch to Home Shopping Network’s Matt Demers and Dara Trujillo as a part of the American Dreams Program. Will Crouch’s cupcake rack entice the judges?

Will this cupcake flower tin inventor woo HSN's judges?

<p>Financial journalist, author and entrepreneur JJ Ramberg focuses on issues and opportunities for businesses across the United States. She highlights important matters that affect business leaders, and offers news, guidance, and insider tips to help them optimize growth, get work done and achieve success. Since its inception, the program has profiled hundreds of businesses to highlight how they have overcome challenges while also offering insightful interviews with business experts and investors. Popular show segments include ‘Ask the Expert,’ ‘Top 5,’ and ‘Elevator Pitch.’&nbsp;</p>

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Financial journalist, author and entrepreneur JJ Ramberg focuses on issues and opportunities for businesses across the United States. She highlights important matters that affect business leaders, and offers news, guidance, and insider tips to help them optimize growth, get work done and achieve success. Since its inception, the program has profiled hundreds of businesses to highlight how they have overcome challenges while also offering insightful interviews with business experts and investors. Popular show segments include ‘Ask the Expert,’ ‘Top 5,’ and ‘Elevator Pitch.’ 

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Will this cupcake flower tin inventor woo HSN's judges?

Will this cupcake flower tin inventor woo HSN's judges?