The Spark Parade

William Beckmann's Spark Is Desperado


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Adam sits down with rising country star William Beckmann to talk all about his spark: Robert Rodriguez’s iconic action film Desperado. William shares how seeing Desperado—filmed right in his hometown of Acuña, Mexico—had a massive impact on his music, style, and creative vision.


What’s Inside
  • A Hometown Connection: William recounts recognizing streets, bars, and even old teachers in Desperado, and what it’s like growing up near a famous movie set.
  • Movie Magic Meets Real Life: Discover how William filmed a music video at the legendary Corona Club—home to the film’s most famous shootout—and how seeing family friends on screen brought the story to life.
  • Creativity on a Budget: Learn about Robert Rodriguez’s scrappy, fearless approach to filmmaking, turning a seven-thousand-dollar indie film (El Mariachi) into a Hollywood cult classic, and why those clever creative choices inspire William’s approach to songwriting and stage shows.
  • Style and Authenticity: Hear how Desperado influenced William’s signature look—blending mariachi flair with classic country style—and why having a unique personal brand matters in today’s music scene.
  • The Power of Specificity: William and Adam dig into the art of saying more with less, what it means to find your voice, and how the smallest artistic details make the biggest impact.
About William Beckmann

William Beckmann is taking the country world by storm with his deep, timeless baritone and a modern twist on classic country storytelling. Raised in Del Rio, Texas, William blends American country, classic rock, and traditional mariachi influences into songs full of heart, nostalgia, and border-town swagger. His debut major label album Whiskey Lies & Alibis is out now on Warner Music Nashville, and he’s hitting the road for over 100 shows a year.


About Desperado

Directed by Robert Rodriguez and released in 1995, Desperado stars Antonio Banderas and Salma Hayek in a stylish, high-octane action movie that cemented Rodriguez’s signature look and established new standards for creative, low-budget filmmaking. Part of the director’s “Mexico Trilogy,” the film blends western drama, explosive action, and unforgettable style—making it a cult favorite for movie fans everywhere.


Why Listen?
  • Perfect for fans of William Beckmann, country music, movies, or anyone interested in the intersection of art, style, and storytelling.
  • Packed with behind-the-scenes stories, creative inspiration, and practical wisdom on making your mark with limited resources.





The Spark Parade is a podcast that dives deep into the films and albums that have inspired today’s creative icons. Hosted by Adam Unze, each episode features a unique conversation with an artist about their chosen film or album, and how it sparked their artistic journey.


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For more info, visit: www.thesparkparade.com






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