In this episode of the Local Marketing Lab, Avi Goren, co-founder and CEO of Marqii, shares insights from analyzing over 200,000 customer reviews across multiple restaurant brands. With experience spanning from local pizzerias to enterprise-level restaurant tech, Avi reveals how the right review response strategy can transform customer feedback into a powerful marketing asset.

Topics discussed in this episode:

1️⃣ Leverage menu data for improved local SEO performance

2️⃣ Scaling digital presence across multiple locations

3️⃣ Review response management and automation

4️⃣ Use review responses as a marketing and SEO tool

5️⃣ Techniques for turning negative reviews into business opportunities

Resources

• Connect with Avi Goren on LinkedIn.
• Learn more about Marqii.

Other shout-outs

• Gregorys Coffee (Featured success story, grew from 20 to 50+ locations)
• Breads Bakery (Example of category ownership)
• DIG (Growing brand, now 50+ locations)
• Polvos (Austin Tex-Mex spot)
• Levain Bakery (Mentioned for their customer support strategy)