In this conversation, Paul Zettl shares his extensive career journey in financial services marketing, discussing key experiences at various firms. He emphasizes the importance of building effective agency relationships, optimizing marketing structures, and creating value-added programs.

In this conversation, Paul Zettl shares his extensive career journey in financial services marketing, discussing key experiences at various firms. He emphasizes the importance of building effective agency relationships, optimizing marketing structures, and creating value-added programs.

In this conversation, Paul Zettl shares his extensive career journey in financial services marketing, discussing key experiences at various firms. He emphasizes the importance of building effective agency relationships, optimizing marketing structures, and creating value-added programs.&nbsp;

with Paul Zettl

Alpha Agency (formerly White Marble Consulting) is a marketing agency specialising in the investment industry. Our podcast, Two in Twenty, addresses the often unique challenges of this industry through insights from industry experts in an anecdotal and accessible format. Tune in to each 20 minute episode to hear two hand-picked experts share their pearls of marketing wisdom. You can also catch up on our previous podcast series AIM High on this channel for further listening.

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Marketing

Alpha Agency (formerly White Marble Consulting) is a marketing agency specialising in the investment industry. Our podcast, Two in Twenty, addresses the often unique challenges of this industry through insights from industry experts in an anecdotal and accessible format. Tune in to each 20 minute episode to hear two hand-picked experts share their pearls of marketing wisdom. You can also catch up on our previous podcast series AIM High on this channel for further listening.

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with Paul Zettl

with Paul Zettl