The WNBA is having a historic year. The Sports Business Journal reports that the league is experiencing a tremendous surge in viewership, up an average around 200% across ESPN broadcasted games. They've also seen a 146% rise in League Pass purchases.

Clearly, the league has exploded in 2024.

Many call it the 'Caitlin Clark Effect'. I don't think that's an incorrect assessment. This conversation has birthed tense debates about race as many personalities point to Clark's race (and appeal) as the reason she garners so much attention.

I believe it's her talent. Let's talk race-war appetizers and women's basketball inside.