09.14.2022 - By Jeff Lieber
https://youtu.be/GcD9v13-J_c
For the Prime Fall Event we would recommend the following promotions:
Lightning Deals and 7-Day Deals
Should have been submitted a month ago, need to monitor what date and time you are given
Coupon Clippings
Should have been submitted last week
Prime Exclusive Discounts
Can we be submitted two weeks prior to the event
Additional Exposure:
Customer Engagements
Amazon Posts
Amazon Storefront Deals Tab
A/B Experiments
Our team recommends that during the holidays you use external assets like email and social media to get additional reach to your products.
Your team should consider rolling out the following tactics to get some additional visibility to your products:
Email Blasts
Facebook Advertising
Social Media Posts
Influencers
Google Advertising
Anything else you have at your disposal!