Today, we're diving into the inspiring journey of Hayley Foster, a true powerhouse in the entrepreneurial world. Her story is a testament to the idea that if you're going to work hard, it might as well be for yourself, right? From co-founding Verge Marketing into a multimillion-dollar success to launching Foster Inc., dedicated to empowering women entrepreneurs, Hayley's drive is infectious. We’ll unpack her mission to inspire, educate, and foster connections, not just for business growth but also for personal wellness through her latest venture, Foster Longevity. So, grab your favorite drink and settle in, because this chat is all about embracing the grind while keeping it real and fun!

Hayley Foster joins us for a deep dive into her entrepreneurial journey, and let me tell you, it's a whirlwind. She kicks things off by sharing her roots in business, which sprouted from an early competitive spirit—who knew paper routes could be the breeding ground for a future business mogul? Fast forward to 2002, and she co-founds Verge Marketing, a multi-million dollar enterprise, driven by a passion for creativity in an otherwise bland promotional market. But she's not just about the numbers; her heart beats for empowerment, especially when it comes to women in business. In 2015, she launches Foster Inc., a platform designed to uplift women entrepreneurs, offering everything from advisory groups to masterminds. It’s all about creating connections that inspire and educate, and let’s not forget her new venture in biohacking and wellness with her husband, Brian. Together, they’re fostering longevity—who says you can’t mix ambition with health? This conversation is as much about the hustle as it is about finding balance, and Hayley's advice is gold: trust your gut and don’t sweat the naysayers.

We get into the nitty-gritty of what it really means to transition from corporate life to entrepreneurship. Hayley opens up about the fears that come with leaving the security of a steady paycheck behind. It’s not just about the grind; it's about the mental gymnastics of planning for that leap. She reflects on how she found her footing by surrounding herself with supportive voices and crafting a solid plan. And oh, does she emphasize the importance of time blocking to reclaim her schedule! It’s a game-changer, folks. This isn’t just a chat about business; it's a heartfelt discussion on motherhood, community, and the relentless pursuit of personal freedom. Hayley's story is a reminder that entrepreneurship isn’t a sprint—it’s a marathon, and sometimes, it’s about taking a step back to appreciate the journey as much as the destination.

Takeaways:

• Hayley Foster's entrepreneurial journey began in 2002 when she co-founded Verge Marketing, which grew into a multimillion-dollar venture, showcasing her relentless drive and creativity in business.
• Foster Inc. was launched by Hayley to empower women entrepreneurs, filling a gap in support for those returning to the workforce after taking time off.
• The importance of surrounding yourself with supportive people and mentors is emphasized as crucial for navigating the challenges of entrepreneurship and finding success.
• Hayley 's philosophy on business stresses the need for a solid plan, with a focus on hard work, dedication, and the willingness to embrace discomfort for growth.
• A significant lesson discussed is the necessity of charging what you’re worth, particularly for women who often undervalue their services in the business landscape.
• Hayley highlights the freedom entrepreneurship provides, allowing her to prioritize family time, self-care, and personal wellness while running her businesses.

Companies mentioned in this episode:

• Verge Marketing
• Foster Inc.
• Navy SEAL Foundation
• Entrepreneur Magazine
• Alex Hormozi
• Tony Robbins
• Chris Sacca
• Gabrielle Lyon
• Andrew Huberman