Welcome to "Women in Business," the podcast where we look into the stories of women making waves in the entrepreneurial and corporate worlds.

In this episode, we're thrilled to have Jo Higgs, a distinguished Logo & Brand Designer, Illustrator, and Artworker with over a decade of experience, join us to share her career journey.

Jo has spent the last ten years supporting businesses through her extensive range of design services.

From creating standout logos to developing comprehensive brand strategies, she's dedicated to helping businesses shine and attract their dream clients. Jo believes in the power of continuity in branding, emphasizing the importance of a clear and consistent message that speaks directly to the ideal client.

Throughout our conversation, Jo will share insights into the challenges and triumphs she's faced in her career, her approach to design and creativity, and how she empowers businesses to make a lasting impact in their market.

Whether you're an aspiring entrepreneur, a seasoned business owner, or simply passionate about the intersection of creativity and commerce, Jo's story will inspire and inform.