Join Katie Keith, CEO of Barn2 Plugins, and Matt Cromwell, co-founder of GiveWP, for an insightful episode of WP Product Talk. Special guest Joost de Valk, founder of Yoast, shares his expertise and personal anecdotes about effective branding in the WordPress space.

Learn why branding matters, how to build trust with your audience, and tips for creating a memorable brand. From practical advice on hiring designers early to the significance of knowing your core values, this discussion covers it all. Plus, get a sneak peek into Yoast's new venture, Emelia Capital, and their upcoming pitch sessions at WordCamp Europe. Don't miss out on strategies to elevate your WordPress brand and stand out in the market!