With the sudden onset of Coronavirus outbreaks prompting the need for social distancing, working from home has become the new normal for a large majority of the workforce, spanning across industries. CEO of AnswerConnect, a 24/7 collaboration solution enabling companies to connect with customers while "working from anywhere", Natalie Ruiz is a pioneer of the distributed work model. She knows firsthand that transitioning to working from home can be a massive undertaking for businesses and employees, leaving questions on how to keep efficiency, productivity, social dynamics and corporate culture intact.

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