Want to secure a celeb as a brand ambassador? It's a talent agent you'll need to chat with so you should understand how to work with them. In this episode, Corey Cooper, founder of CC & Co., joins me to discuss the benefits of aligning a brand with a celeb and what information talent agents require from a PR. Plus, he sheds some light as to why providing a contra product or experience often just isn't good enough.

You'll find a summary of the information featured in this episode here: https://www.theprpod.com/post/talent-agents 

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