It is a dream of every marketing graduate to work for a big FMCG. Each year students eye to get an entry into management trainee programs of HUL, P&G, Coca Cola, Cadbury, Colgate Pamolive, ITC and many other FMCG companies that come to a B-school campus. In this episode, we had a hearty discussion with Ved Aggarwal who has worked work 3 big Fmcg in India and abroad. He covers topics like how it feels to attend the rural stint, what it takes to manage sales in a big geographical area and why ecommerce will change the paradigm of FMCG industry. Listen to this insightful discussion and know what happens inside an FMCG company