In this episode of The Playeasy Warmup, presented by Visit Myrtle Beach, host Kerri Shields sits down with Nick Povalitis, founder of Plus Seven Company. With nearly two decades of experience in sports marketing, destination development, and event production, Nick shares his journey from college athletics to building one of the most innovative agencies in sports tourism. They dive into the growth of the World Breaking Classic, why local foundations matter for national events, and how storytelling and relationships shape long-term success.