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World Expos: A City Branding Opportunity?
A quick summer update on latest happenings at The Place Brand Observer. And we dive into the topic of World Expos, rediscovering insights shared by Magdalena Florek and Marta Hereźniak on the opportunities and potential risks of hosting a World Expo. Happy listening!
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By The Place Brand ObserverA quick summer update on latest happenings at The Place Brand Observer. And we dive into the topic of World Expos, rediscovering insights shared by Magdalena Florek and Marta Hereźniak on the opportunities and potential risks of hosting a World Expo. Happy listening!