We TRIED to keep a straight face... Founder of WorldStarHipHop dies at San Diego massage parlor. Lee O’Denat (aka Q), founded WorldStar in 2005 and made the site into a more curated form of YouTube, centering on music, police videos, and most infamously - clips of fights and public sex. On January 23rd, he was at a business identified by police as a massage parlor — when he became unresponsive. Paramedics arrived but later pronounced him dead, from a combination of heart disease and obesity.