By David Hehenberger and Doug Yuen
The Professional WordPress Podcast
In this episode, we talk to Barry Kooij about building your own products vs. working for a company, delivering quality customer support as a solo developer, and the benefits of the plugin extension model. The Core * Barry Kooij from the Netherlands, develops...
In this episode, we talk to Peter Suhm, creator of the WP Pusher plugin. We cover a lot of topics: GitHub, version control, deployment strategies, how Doug and David use WP Pusher on their own sites, and alternative traction channels...
In this episode, Doug and guest Troy Dean discuss the importance of quality and keeping your content up to date, the origins of WP Elevation, and more. Join WP Elevation’s $10K WordPress proposal challenge, and win a MacBook Air and StudioPress...
This week, Doug and David discuss WordCamp Europe 2015 and share how their businesses have been progressing over the last few months. The Core * How To Get the Most Out of WordCamps or Other Conferences – WPCAST003 * WordCamp Europe * David’s WordCamp Europe...
Our guest for this episode is Robby McCullough, one of the co-founders of the Beaver Builder plugin and the FastLine Media agency. Beaver Builder is a great drag and drop page builder, which we’ve used ourselves. The Core * Available as either a plugin...
Now that the first quarter of 2015 is over, we talk about our progress on our goals for the year. The Core We previously discussed our 2015 goals in episode 30. This is our progress so far, after Q1: * Business financial * Doug:...
In this episode, our guest Pietro Saccomani discusses how his business, Mobiloud, builds mobile apps for WordPress sites. The Core What Is Mobiloud? * Mobiloud builds great looking, native mobile apps for your WordPress site. * Full service solution (iOS and Android developer licenses...
In this episode, we we answer a listener question about refunds and discuss the future of WPcast. The Changelog * Zapier t-shirts received, pictures on Twitter: * David: Easy Pricing Tables 2.0 is now out * Doug: returning to the US for a while The Core Listener Question: How...
This week we discuss David’s new product, Optin Cat. Optin Cat is a powerful WordPress Plugin that helps businesses and bloggers get more email subscribers. The Core * Use coupon code WPCAST to get 35% off Optin Cat (valid until March 4). * Optincat = List...
This week, Brad Touesnard joins us to discuss hiring developers, building and managing a distributed team, and more. The Core * Brad Touesnard of Delicious Brains * WP Migrate DB Pro – for migrating WordPress databases, for freelance developers and agencies * Apply Filters – WordPress development...
Masterminds have had a huge positive impact on both our businesses. In this episode, we share what we’ve learned participating in various mastermind groups. The Core * Types of masterminds we’ve tried: * Startup mastermind: * Format once a week * Officially 10 people but...
In this episode, Patrick Rauland (WooCommerce Product Manager) shares how the WooThemes team validates product ideas. The Core * This week, Doug didn’t join us (he’s on vacation) * Patrick Rauland (Twitter: @BFTrick), WooCommerce Project Manager * Patrick’s Blog – Speaking in Bytes * WooCommerce...
In this episode, we discuss the importance of reputation in business. We noticed that a high percentage of our own software purchases are driving by reputation and/or referrals. The Changelog * Doug: New approach – website in a day, website in a...
In this episode, we discuss the business applications of The 80/20 Principle. Many of these ideas come from the book The 80/20 of Sales and Marketing. The Changelog * Thanks for the latest 5-star reviews! UberNinjaReviewer and Donnacha in Edinburgh The Core * The 80/20 of...
Our guest this week is Jean Galea, the man behind the popular WP Mayor blog and the WP RSS Aggregator plugin. We discuss the upcoming WP Mayor podcast, networking and conferences, and more. The Core * Our guest this week: Jean Galea (Twitter:...
This week’s episode is the last episode of the year. In it, we’re discussing our goals for 2015. The Core * Business financial goals * Doug: Double revenue, recurring revenue, and profit * David: Double Easy Pricing Tables revenue * Significantly increase LTV by experimenting with pricing, info products * Figure...
In this episode, we discuss some of the best practices and tools you can use to deliver top-notch support in your business. The Core * Point of contact: * Contact form (David uses, see https://fatcatapps.com/support/) * Use conditional fields to ask pre-qualifying questions, reduce...
This week, we’re answering some questions about starting a plugin business. We discuss licensing options, and some ideas on how to pick what plugin to start with. Changelog * Thanks Danny Flood for the 5-star review! Danny hosts the OpenWorld podcast. The Core * Response to a question...
This week, we’re sharing seven lessons we learned about product validation. We’re also talking about optimizing your plugin for the WordPress.org repository, pricing and running a beta. Changelog * Doug’s new plugin. * Kyle left a voicemail asking about product/startup validation. The Core * Research –...
This week, we’ve got Dan Norris as our guest. Dan is the co-founder of WP Curve, a high-growth WordPress support business. He recently started Helloify, a business messaging platform, and he’s the author of The 7 Day Startup. And he also brews...
This week, we’re talking about how you can automate parts of your business by integrating WordPress and Zapier. The Changelog * SpinPress * David on Timeline of Success * David on WP Tonic * David launched Ninja Forms Zapier The Core * Zapier * “Connect your apps, automate your work.” *...
This week, our guest is Matt Medeiros, who runs the most famous WordPress podcast, Matt Report. He’s also the co-founder of Slocum Studio and creator of the Conductor Plugin. The Core The Matt Report Podcast * Matt Report * Matt started so people can hear from the...
In this week’s episode, we discuss SEO for WordPress and quick tips on what you should be setting up. The Changelog David is experimenting with price points and plans for Easy Pricing Tables. The Core Stories: * One of Doug’s clients: * Tripled his traffic simply by...
This week’s episode is a behind-the-scenes look at David’s flagship product at Fatcat Apps, Easy Pricing Tables. The Core Easy Pricing Tables is a plugin that makes it easy to create pricing and comparison tables. Why Another Pricing Table Plugin? * Easier to use. * Hand coding...
This week’s episode is all about social sharing. We talk about strategies and best practices for social – many of which we’ve been lazy in implementing ourselves (hence the title). We’re now an award-winning podcast. Thanks Dan and Ian at TropicalMBA!...
In this episode, we talk about WordPress site migrations with guest Ben Perove from WP Motion. We met up with Ben in Bangkok and recorded this episode in person. Ben’s migrated hundreds of sites, and he’s developed an impressive plugin...
In this episode, we talk about the different types of hosting options for your WordPress site – shared, managed, dedicated, or closed systems. The Changelog * First episode we’re recording in person, both in Bangkok with new microphones * Thanks for the 5-star...
In this episode, we discuss our thoughts and experiences on living abroad and working remotely. The Changelog * Last podcast recording for Doug in the US, next recording will be in person in Bangkok * David released Easy Opt-Ins for Mailchimp * David met Philip Arthur Moore in...
In this episode, we discuss mobile responsive design: what it is, why it’s needed, and our 7 tactics for making better responsive websites. The Changelog * Doug launched the new Suitcase Entrepreneur design with cool responsive design elements * Marcus Couch contacted us – WordPress Plugins...
In this episode, we go beyond the basics of Google Analytics and talk about how you can use it effectively. The Changelog * David making progress on Ninja Forms Zapier integration, MailChimp email opt-in plugins * Doug going to WordCamp Providence over the weekend The Core Google Analytics Overview * Tracks...
In this episode, we talk about pricing models for premium themes and plugins, and what you should be considering, whether you’re the seller or the consumer. The Changelog * Doug hired an apprentice – podcast listener Daniel Morosan! * We now have 25...
In this episode, we discuss the pros and cons of WordPress multisite, and when it’s better to use multisite or stay with separate installations. The Changelog * David considering hiring part-time QA and support guy * Joel Spolsky’s blog: Top Five (Wrong) Reasons...
In this episode, we discuss the top software and services we recommend for project management. The Changelog * Doug attended the Podcast Movement conference * David flying to Bangkok, Easy Pricing Tables passed 50k free downloads The Core Version Control #1: Git (BitBucket) * Most popular repositories: Bitbucket (David’s recommendation) and Github * Git Tower...
In this episode, we talk about promoting, developing, and supporting premium plugins and themes, focused around David’s experience with Easy Pricing Tables. The Changelog * David migrated to Drip “lightweight marketing automation” * Doug’s initial thoughts on Flywheel are positive The Core Thanks Dan Cameron (launching Sprout...
In this episode, we discuss the nature of WordPress security, and steps to take in order to make your site secure. The Changelog * Thanks Jafo the Great, Martin Bishop, and Richard Patey for the 5-star reviews * WordPress 4.0 launching August 27:...
For our 10th episode, we talk about why we started our podcast, the other podcasts we listen to, and our future plans for this podcast. The Changelog * David: * Redesigned Fatcat Apps blog, more content marketing * Book recommendation: 40 Rules for Internet Business Success (Amazon) *...
In this episode, we go into detail about the business model and mechanics of Doug’s business, PodWP/EfficientWP. The Changelog * David: * Set up demo using Ninja Demo (demo of Easy Pricing Tables) * Switched from Github to Bitbucket due to pricing structure The Core * PodWP is a niche...
Almost every website needs a form, but there are many options out there. Where do you start? We discuss some common form plugins and our recommendations. The Changelog * Doug: * I’m hiring! If you’re interested, please see: http://podwp.com/apprentice * Connect with me...
You’re probably backing up your website already. But do you know what to do with the backup, and how do you know if it actually works? In this episode, we discuss some of the different backup tools you can use, and the best practices you should be...
In this episode, we discuss some of the common plugins we install on new WordPress sites. The Changelog * Doug: * Added SpeakPipe plugin to WPcast.fm * Please use this to leave us questions on our voicemail * David: * Easy Pricing Tables Premium 1.8 / Easy Pricing Tables Free 1.6 *...
In this episode, we give an overview of some of the best options to take payments with WordPress, on or off your site. The Changelog * David: * In Barcelona * “Easy Pricing Table” in WP.org, better branding with FatCatApps * Doug: * In New Jersey * Live (in person) web design The...
In this episode, we compare free and premium WordPress themes, and discuss the pros and cons. This episode is inspired by an article from WP Tavern, “What’s Your Perception of ThemeForest?” The Changelog * David: * Finishing a new email marketing plugin at FatCatApps. * Recommendation...
In this episode, we discuss how to get the most out of networking and conferences, particularly our experiences attending and speaking at WordCamps. The Changelog * Doug: * Biggest hosting client * Spoke at WordCamp Philly * Presentation: Optimizing WordPress Performance * David: * Traveled to...
In this episode, we discuss how to filter through the noise of bad applicants and hire great software developers. The Changelog * Doug: Working on PodWP launch, attending Podcast Movement in Dallas in August * David: Traveling to a conference in Scotland and...
In this episode, we discuss what works and what doesn’t when you’re providing WordPress consulting services. The Changelog * Introduction to Doug’s websites and products: EfficientWP and PodWP. * Introduction to David’s websites and products: FatCatApps and Easy Pricing Tables. The Core Listen to what the client wants,...