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Wrangling the Project Scoping Phase and Hot Topics in BI (Episode 42)
Mikayla Ford, Head of the BC Behavioural Insights Group (BC BIG).
As the new Head of BC BIG, Mikayla Ford is perfectly positioned to look backwards and forwards at BC BIG’s ongoing evolution. We discuss how BIG’s project intake and scoping process have matured, including how BIG decides which projects to pursue with which methods. Mikayla also shares recent BIG work, current topics on BI units’ radars, key BI skills, and excellent advice for navigating the sometimes bumpy BI project road.
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By Kirstin AppeltMikayla Ford, Head of the BC Behavioural Insights Group (BC BIG).
As the new Head of BC BIG, Mikayla Ford is perfectly positioned to look backwards and forwards at BC BIG’s ongoing evolution. We discuss how BIG’s project intake and scoping process have matured, including how BIG decides which projects to pursue with which methods. Mikayla also shares recent BIG work, current topics on BI units’ radars, key BI skills, and excellent advice for navigating the sometimes bumpy BI project road.