Writing And Marketing Under A New Author Pen Name With Toby Neal

How do you start again under a new author name in a new genre? Toby Neal explains how she had to do things differently with her memoir about Hawaii after 30+ novels.

In the intro, I mention that Barnes & Noble may be bought by the same hedge fund that owns Waterstones in the UK [Bloomberg]; Sleepwalkers Podcast if you're interested in AI, plus recommended audiobook on voice tech, Talk to Me by James Vlahos, and please take my audio for authors questionnaire: www.TheCreativePenn.com/audioq.

Plus, my photos from Oxford on Instagram @jfpennauthor; thoughts on money and Ramit Sethi's I Will Teach You to be Rich; plus, join me and Mark Dawson for a free webinar on What's Working Right Now for Amazon Ads. Thurs 13 June at 3pm US Eastern / 8pm UK. Click here to register for the live event or to receive the replay.

If you want to supercharge your author journey, check out my audiobooks for authors, including How to Make a Living with your Writing, How to Market a Book, The Successful Author Mindset, How to Write Non-Fiction and more. Click here for audiobooks for authors by Joanna Penn. 

Toby Neal is an award-winning, USA Today bestselling author of mysteries, thrillers, and romance with over 30 titles. She's also a mental health therapist.

Today we're talking about how Toby did things differently for her memoir, Freckled: A Memoir of Growing Up Wild in Hawaii.

You can listen above or on iTunes or your favorite podcast app or watch the video here, read the notes and links below. Here are the highlights and full transcript below.

Show Notes

* On being ready to write a memoir

* Thinking about what the reader will want from the memoir

* Telling the truth while also protecting those you’re writing about

* Launch strategies for memoir

* Using Instagram to find book reviewers and book clubs

* Using a paid service to put books in hotel rooms

* Making art out of life

* Writing deeper rather than wider

* Listen to Toby talk more about Hawaii and recommendations for travelers there on my other podcast, Books And Travel.

You can find Toby Neal at TobyNeal.