As WTO Members prepare for the 14th Ministerial Conference (MC14) in Cameroon this March, WITA International has launched a new global webinar series: WTO Matters. The series explores the core functions of the WTO, reforms needed to keep the institution effective and relevant, and the key policy issues shaping debates.

The February 13 webinar continues our conversation on reform and features perspectives from WTO ambassadors representing a cross-section of the membership, offering insights into priorities heading into MC14 and the path forward for the organization.  Topics we plan to discuss at this event are the reform proposal submitted by the EU in January, 2026.  This event follows-on the event WITA hosted on February 4, 2026, with additional WTO nations.

Featured Speakers:

Ambassador Sung-yo Choi, Deputy Permanent Representative of the Republic of Korea to the World Trade Organization

Ambassador Salomon Eheth, Permanent Mission of the Republic of Cameroon to the World Trade Organization

Ambassador João Machado, Permanent Representative of the European Union to the World Trade Organization

Ambassador Guilherme de Aguiar Patriota, Permanent Representative of Brazil to the World Trade Organization; Deputy Permanent Representative of Brazil to the United Nations

Ambassador Mzukisi Qobo, Permanent Representative of South Africa to the World Trade Organization

Moderator: Angela Ellard, Senior Advisor (non-resident), Center for Strategic and International Studies; former Deputy Director General, World Trade Organization