For episode 4 of The Xero Podcast, host Graham Brown and Managing Director Asia, Kevin Fitzgerald are joined by Sam Gibb, founder of Venture Capital firm Endeavour Ventures. In this episode, they discuss the evolving role of accountants as potential advisors to businesses, how the information and increased transparency provided by Xero can help them advise businesses, and the importance 'telling a story through numbers'. They also cover a growing company's options for scaling a business, the advantages of each method and when's a good time for a business to seek outside investment.