We pick up where we left off, with Part 2 of Alan's interview with Kent Bye, host of the Voices of VR Podcast. In this half, the two VR podcast hosts discuss the ethics of XR, building a strong economic ecosystem for emerging technologies, the AR Cloud, and more.
Alan: Coming up next on the XR
for Business Podcast, we have part 2 of the interview with Kent Bye
from the Voices Of VR podcast, the podcast that got me started in
this industry.
I'm actually one of the founding
members of the Open Air Cloud Group and Kronos Group is is really
kind of trying to pull together these standards for 3D, as well for
e-commerce. I know there's a group right now trying to standardize 3D
objects for e-commerce and retail because right now it's a dog's
breakfast. Facebook accepts glTFs, Hololens is FBX models, VR is
usually OBJs. So you have all these different 3D file formats. None
of them really work well together and you can't-- it's not easy to
convert one to the other. And then of course, Apple came along and
created USDZ. Or in Canada, USDZed. It's crazy right now to think
that there's fifteen different 3D model types and it's kind of like
we need to settle on the JPG of 3D, whatever that happens to be,
which in my opinion is probably glTF. But I think we need to
standardize that and just pick, it so that-- can imagine trying to
send a photo to somebody and you send it in one format. And we saw
this 10 years ago on the Web, just-- it was 10 different ways to send
a photo in different formats. Your camera would take one format, and
it wouldn't work with your MacBook. I think the tolerance for
interoperability, I think the world just demands interoperability
now. And if you're not building for that, well, then you're going to
end up like Facebook and get broken apart.
Kent: Yeah. And I published a
podcast with the managing director of Open AR Cloud, and one of the
other founding members. And yeah, they were talking a lot about these
various different issues. So, yeah, it's something that you don't see
necessarily a lot of news on, until-- unless you're sort of deep into
the weeds of helping design these protocols. But I did go to the
Decentralized Web Summit last year, and one of the things that I saw
was that there's kind of like this pendulum that swings back and
forth between the centralized systems and the decentralized systems.
And I'd say that with cryptocurrency, with the containers being able
take different aspects of a server and be able to push it out to the
edge. We have it self-contained within either Kubernetes or Docker
containers. And just in general, it's kind of a movement away from
centralized systems into more decentralized architectures.
That's a interesting trend that I think
that paying attention to the rise of the decentralized web and what
that is going to afford. I feel like it's a lot more about open
protocols and collaboration and having people collaborate in
different ways. And that's something that I'd say has been a little
bit lacking within the VR and AR industry. I mean, there's been a
certain amount of not sharing of knowledge, but in terms of like real
meaningful collaboration. There's been a few things like OpenXR and
WebXR are of the big standouts, as well as probably the Chromium
browsers that a lot of different companies are working on. But in
terms of specific things to grow an ecosystem, it's been difficult
for companies to figure out what does it mean to grow community and
what it mean to grow an entire ecosystem that you may be a part of.
And I feel like the cryptocurrency world has had to deal with that a
little bit, in the sense that they're creating these open protocols,
and they have to prove that there's a buy-in to people participating
in these different protocols, and are going to be able to have these
different use cases.
And so I feel like there's this
metaphor of a blue ocean and a red oc